What You Get:

🟧 1. Personal, Hands-On Representation

• I work with no more than two clients at a time

• Often, just one

• Every detail is handled personally

• No assistants

• No hand-offs

• No competing priorities

🟧 2. Strategic Pricing & Market Insight

• Detailed Comparative Market Analysis (CMA)

• Pricing strategy based on data, timing, and goals

• Honest guidance — even when it’s not what clients expect to hear

• Nearly two decades of real-world real estate and investment experience

🟧 3. Professional Presentation & Marketing

Marketing Includes:

• MLS listing with full syndication

• High-end professional photography

• Optional virtual staging (when it adds value)

• Keller Williams company-wide email blast

• Targeted social media advertising

• Strategic listing descriptions and positioning

🟧 4. Open Houses & Buyer Engagement

• 2–4 open houses as appropriate

• Based on market conditions, timing, and your preferences

• Personally hosted — not delegated!

• Focused on real buyer engagement, not just traffic

🟧 5. Showings, Feedback, Communication

• All showings coordinated and monitored by me

• Prompt feedback after every showing

• Clear, honest communication throughout

• Fast responses — because I’m not juggling 10+ clients

🟧 6. Negotiation & Contract Management

• Offer analysis and strategy

• Strong negotiation focused on price, terms, and protection

• Contract preparation and management

• Close coordination through escrow to closing
  

🟧 7. Transparent, Fair Fee Structure

• 1% or $4,000 minimum — whichever is greater

• No requirement to buy your next home with me

• No hidden conditions

• Repeat clients and referrals appreciated, never required!

🟧 8. Peace of Mind

• Fewer clients = better service!

• Calm, thoughtful guidance

• No pressure, no rushing

• A professional who truly enjoys the work!

🟧 9. Dedicated Property Website

• Every listing receives its own dedicated property page!

• Featuring: professional photography, property highlights, feature sheets, improvement lists, warranty information, neighborhood insights, and marketing materials

• This becomes the central hub for our entire marketing campaign!

• Example: atlaslisting.com/yourhome

🟧 10. Brokerage-Wide Social Media Exposure

• Professionally designed social media marketing

• Additional exposure through Keller Williams channels

• More visibility beyond the MLS!

• And, more opportunities to reach potential buyers!

Atlas Listing

Focused. Intentional. Client-first. That’s the Atlas Listing promise. Let’s talk about your goals and how we can achieve them together.

Contact

Lance C. Ayar
Keller Williams N. Seattle
206.495.8588
nwrentals@outlook.com